Fri 4 Jan 2008
videos
Archived Posts from this Category
Wed 28 Nov 2007
Tue 13 Nov 2007
What should an advert do?
To me, it should inform the viewer about the product and inspire or encourage them to go out and buy it. So many ads these days do neither, yet companies are obviously willing to spend thousands of pounds on their advertising budget on these nonsense ads and I don’t understand how they can justify it.
Ads on TV at the moment are broken down into 3 categories - for me at least. First there are those which do inform me about the product, but are simply wrong for some other reason - mainly because they are plainly just ridiculous.

